Planning the day

The client asks about the bar price; the venue has to answer about responsibility

Clients ask three bar questions - can we bring our own, how much is it, and can it run late - and each one has an answer the venue cannot improvise. The licence is in the venue's name, the service is the venue's responsibility, and the one thing a client is not asking about is the thing that decides every answer.

The licence decides, and it is not a preference

Whether alcohol may be served, until when, by whom and in which parts of the premises is set by a licence held in the venue's name, and a breach is the venue's problem rather than the client's. That makes it the one area where "we would normally be flexible" is the wrong sentence. State the terms as terms, say that they are licence conditions rather than house style, and the negotiation stops before it starts.

Corkage is three facts, and venues publish one

Whether outside alcohol is permitted at all, what the charge is and how it is calculated - per bottle, per head, per category - and whether the venue's staff will serve it. Clients hear "corkage allowed" and plan for the cheapest of the possible readings. Publishing the calculation, with an example, prevents the conversation where a client has already bought forty bottles.

Who serves is the question that carries the liability

A client's cousin pouring wine is not the same event as a licensed bartender doing it, and the difference matters to an insurer and to a regulator rather than to a budget. Say plainly what the venue requires: its own staff, a certified supplier from a named list, or self-service within stated limits. This is the part clients find least interesting and the part a venue cannot leave ambiguous.

The end time is a hard stop with a sequence behind it

Last orders, music off, bar closed and guests out are four different times, and a client who hears one assumes the others. Publishing the sequence - and saying which of those times is fixed by licence rather than by preference - converts a midnight argument into a planning decision made weeks earlier.

Frequently asked questions

Can the assistant confirm a corkage charge?
It can state the published charge and how it is calculated, which answers almost every version of this question. It must not agree a waiver or a special rate, because that is a commercial decision - and a figure given in a chat window becomes the figure a client has budgeted.
What should it say about extending the bar?
That the end time is set by the licence, what the published latest time is, and that any extension - if possible at all - is decided by the venue and may involve a cost. Never that it "should be fine". An extension that turns out to be impossible has already been promised to a hundred guests.
Can it answer questions about serving alcohol to young guests?
Only by stating the law and the venue's policy as published, never by interpreting a particular case. This is the single area where a helpful-sounding answer creates the most serious exposure, and the correct behaviour is to state the rule and route anything else to a person.
Is a dry event worth publishing terms for?
Yes, and venues forget it. A client planning an alcohol-free event wants to know whether the bar is removed or simply unused, whether soft drinks are charged differently, and whether the minimum spend still applies. Those three answers decide the booking for a whole category of client.
How do we stop the assistant being accommodating about the licence?
Test it adversarially: ask twice whether the bar can stay open an extra hour, then ask whether an exception is ever made. Agreement appears under pressure, not immediately. An assistant that softens on the second or third ask needs the licence terms written in as refusals rather than as information.

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